Literary Symmetry

Advertising, through Literary Symmetry

Put your brand where people actually are.

Times Square, streaming TV, streaming audio and digital placements, booked through Literary Symmetry. No agency retainer, no platform minimums, no contracts.

See what it costs Campaigns from $250

Times Square · Friday, September 4

$250 for a spot on the board Open. This date runs once enough places are taken.
Secure your spot How it works

Times Square · 1500 Broadway

A place on the board, from $250

One set day a month, a handful of businesses share the board — your ad plays five times, 15 seconds each, and you get a photo and a video of it running. Each date goes ahead once enough spots are taken.

Friday, September 4

Open. This date runs once enough places are taken.

$250 a spot

Booking closes Sep 1

Secure your spot

Friday, October 2

Open. This date runs once enough places are taken.

$250 a spot

Booking closes Sep 29

Secure your spot

Friday, November 6

Open. This date runs once enough places are taken.

$250 a spot

Booking closes Nov 3

Secure your spot

Everything about how it works →

What you can run

Pick one to start, or combine a few. We handle the planning, the buying and the reporting.

Times Square

Your ad on the board at 1500 Broadway, in the middle of the busiest pedestrian corner in America.

from $250 per flight

Digital Out of Home

Screens on the street and indoors: roadside boards, transit, retail, gyms, bars, waiting rooms and more. Sixty formats to pick from, or tell us the audience and we will pick.

from $500 per flight

Connected TV and Online Video

Full-screen video on streaming TV and premium online video. Unskippable, measurable.

from $1,000 per flight

Streaming Audio

Spots inside music and podcast streams, targeted by who is listening rather than what station.

from $750 per flight

Digital Display

Banner and native placements across the open web, retargeted to the people who matter.

from $500 per flight

Where to start

Every package includes planning, trafficking and a report at the end. Prices are what you pay.

Times Square Spotlight

$250

Five plays, fifteen seconds each, on the board at 1500 Broadway. Photo and video of your moment included.

Choose this

Starter

$500

One channel, one market, a thirty day flight. The right way to find out if this works for you.

Choose this

Growth

$1,500

Two channels working together for thirty days, with creative resizing handled for you.

Choose this

Signature

$3,500

Three channels, audience targeting, and a live reporting portal you can share with your team.

Choose this

Custom

Custom quote

Bigger budget, longer flight, or a market that needs a real plan. Tell us what you are trying to do.

Choose this

How this works

You pick the shape of the program and lock the rate. A rep then calls to go through targeting, the exact channels, timing and anything else you need, and builds the final plan with you. It launches on your signal, and you get a report showing where every dollar ran.

Lock in your program and your rate

Choose what you want and secure today's rate. A rep gets in touch to confirm targeting, channels and dates before anything runs — nothing goes live until you say so.

You are locking in a program and a rate, not launching one. A rep gets in touch to go through targeting, the exact channels, timing, creative and anything else you need, and builds the final plan with you. Nothing runs until you give the word.

    What would you like to run

    Pick a package or build it from channels. You will see what you get back before you pay.

    Packages

    Times Square Spotlight
    $250

    Five plays, fifteen seconds each, on the board at 1500 Broadway. Photo and video of your moment included.

    Starter
    $500

    One channel, one market, a thirty day flight. The right way to find out if this works for you.

    Growth
    $1,500

    Two channels working together for thirty days, with creative resizing handled for you.

    Signature
    $3,500

    Three channels, audience targeting, and a live reporting portal you can share with your team.

    Custom
    Custom quote

    Bigger budget, longer flight, or a market that needs a real plan. Tell us what you are trying to do.

    Times Square, a shared day

    A handful of businesses share one day on the board — your ad plays five times, 15 seconds each, and you get a photo and a video of it. Each date runs once enough spots are taken — and they do — every date so far has gone ahead. If one ever did not, your spot moves to the next date or becomes credit.

    Times Square

    Everything else here runs to an audience. This one runs to an address, so it is priced by how long you want it rather than by spend.

    Full day
    $2,500 for the day

    Every hour the board is running, all day, rather than a handful of plays.

    100 plays and around 380,000 impressions
    Premium Placement
    $5,000 per day

    Seven days. What a brand books when the point is to be seen more than once.

    100 plays and around 2,600,000 impressions

    Or pick channels

    Digital Out of Home
    $500

    Screens on the street and indoors: roadside boards, transit, retail, gyms, bars, waiting rooms and more. Sixty formats to pick from, or tell us the audience and we will pick.

    flights
    Connected TV and Online Video
    $1,000

    Full-screen video on streaming TV and premium online video. Unskippable, measurable.

    flights
    Streaming Audio
    $750

    Spots inside music and podcast streams, targeted by who is listening rather than what station.

    flights
    Digital Display
    $500

    Banner and native placements across the open web, retargeted to the people who matter.

    flights

    Anything else you need

    Creative built for you
    $450

    You have a logo and an idea. We build the ad to the exact spec of every placement you booked.

    Print-ready files for each placement, plus the source
    3 to 5 days
    Creative resized to spec
    $150

    You have artwork. We adapt it to every size and length your placements need.

    Every required size and cut, checked against spec
    2 days
    Photo and video of your run
    $350

    Someone on the ground captures your ad running, edited for social.

    Stills and a short vertical cut
    Day of the run
    Reporting pack
    $250

    A written read on what ran and what it did, rather than a raw dashboard export.

    A short report you can forward
    After the flight